by Wendy Kenney | Mar 27, 2011 | Branding, Marketing Ideas, small business marketing, Success
I’ve been a professional speaker for many years and it’s been a tremendous boon to my business. In any given year, speaking generates at least 30% of my new clients. But you don’t need to be a professional marketing speaker to leverage speaking in your... by Wendy Kenney | Feb 1, 2011 | Uncategorized
Yesterday President Obama unveiled a new initiative to encourage entrepreneurship in the United States. Dubbed “Startup America,” the goals of this new program are to encourage “high growth” entrepreneurship to increase the number of new jobs added to the economy. The... by Wendy Kenney | Dec 7, 2010 | Branding, small business marketing, Success
The “Big Guys,” big box retailers like Target and Walmart have marketing down to a science and rarely do they stray from these tried and methods. It’s worth it to take a look at these successful retailers to see what strategies they use that might work... by Wendy Kenney | Aug 12, 2009 | Uncategorized
As a small business owner for over 17 years, I’ve worn many hats. I’ve taken great pride in balancing my own books, filing my own taxes, marketing my own business, and providing excellent service to my clients. Maybe you’ve felt that way too. But it’s come to a... by Wendy Kenney | Jun 7, 2009 | small business marketing
As a business owner for over 17 years, I’ve spent thousands of dollars in advertising. I’ve had ads in magazines, newspapers, and the like; I’ve sponsored a variety of events for good causes. And what have I gotten out of it? Nothing, zilch, zero;...