by Wendy Kenney | Apr 5, 2014 | Auto Repair Shop Marketing
Even if you don’t own an auto repair shop, these MUST DO Marketing activities can help your small business too. This is a guest post by Heather M. Sumpter, Director of Marketing and Parts Plus Car Care Center Program Manager for Smyth Automotive, a privately...
by Wendy Kenney | Jan 21, 2014 | Advertising, Auto Repair Shop Marketing, PR, Press Release, Publicity, Story Ideas
The 2014 Winter Olympics begin on February 7th and it’s a perfect marketing and PR opportunity for your business! Here are some Winter Olympics story ideas that you might pitch to your local media: Food and Decor Ideas for an Olympic-themed viewing party...
by Wendy Kenney | Oct 6, 2013 | Advertising, Auto Repair Shop Marketing
When it comes to launching or growing a business, one of the most important marketing functions that a business can do is advertise to get the word out that “I am here, I am here, I am here.” (It reminded me of Horton from Horton Hears a Who). The info graphic below...
by Wendy Kenney | Sep 26, 2013 | Auto Repair Shop Marketing, Social Media Marketing
Social media marketing is much like parenthood, once you think you have it all figured out, it will change on you in an instant. There is no “sure thing” when it comes to social media marketing and which platform works best. What works for one company at...