by Wendy Kenney | Feb 8, 2012 | Advertising, Marketing Ideas, Marketing Planning, small business marketing, Success
It’s Girl Scout cookie time and you don’t have to go out of your way to find a group of girls in green uniforms with a table full of colorful cookie boxes and sweet smiling faces asking if you want to buy a box or two or three. From the outside, these girls... by Wendy Kenney | Feb 6, 2012 | Success
Note: Years ago I worked in law enforcement in the state of Oregon. This letter is from a former colleague of mine who has seen first hand the Impact of the Internet on people’s success. While this post is not about marketing, it is important to all of us. ... by Wendy Kenney | Dec 13, 2011 | Advertising, Branding, Marketing Ideas, Marketing Planning, Mobile Marketing, small business marketing, Social Media Marketing, Success
It is common practice to set New Year’s resolutions in our personal lives, but how often do we do it for our business? As you look forward to running your small business in 2012, think about what resolutions you can make specific to your marketing plan that will give... by Wendy Kenney | Mar 27, 2011 | Branding, Marketing Ideas, small business marketing, Success
I’ve been a professional speaker for many years and it’s been a tremendous boon to my business. In any given year, speaking generates at least 30% of my new clients. But you don’t need to be a professional marketing speaker to leverage speaking in your... by Wendy Kenney | Feb 20, 2011 | Facebook Marketing, Marketing Planning, small business marketing, Success
What is the biggest marketing challenge that you have in your business? According to a survey by Marketing Sherpa, 78% of businesses say that their biggest marketing challenge is generating high quality leads. In my work as a contract Marketing Director for small... by Wendy Kenney | Dec 7, 2010 | Branding, small business marketing, Success
The “Big Guys,” big box retailers like Target and Walmart have marketing down to a science and rarely do they stray from these tried and methods. It’s worth it to take a look at these successful retailers to see what strategies they use that might work...