Publicity Ideas for New Years Resolutions

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New Year's ResolutionThe New Year is just few days away and people are already making resolutions for 2013.  If you can tie your expertise into the topic of New Year’s Resolutions, you might be able to get interviewed in the news and get some publicity for you or your business.

Here are some thoughts to get you started:

  • 45 percent of Americans usually make resolutions. Just 8 percent of them, stats show, are successful in keeping them.[tweetherder][/tweetherder]
  • Self improvement or education accounts for 47 percent of the resolutions.
  • Weight related resolutions account for 38 percent.
  • Money issues weigh in with 34 percent.
  • The tradition of the New Year’s resolution goes all the way back to 153 B.C. Janus, a mythical king of early Rome was placed at the head of the calendar.[tweetherder][/tweetherder]
  • The new year has not always begun on January 1, and it doesn’t begin on that date everywhere today. It begins on that date only for cultures that use a 365-day solar calendar. January 1 became the beginning of the new year in 46 B.C., when Julius Caesar developed a calendar that would more accurately reflect the seasons than previous calendars had.

Here are some of the top resolutions since 2003.

  • Drink less alcohol
  • Eat more healthy
  • Get fit
  • Quit smoking
  • Get a better job
  • Save money
  • Spend more time with family and friends

So how can you get some publicity around the topic of New Year’s Resolutions?  Simply write an article with 5-7 Tips on “How to ________ in the New Year” and post it on your blog.  Then do your research and contact an appropriate reporter or media outlet.